Art of Choosing by Sheena Iyengar, ISBN 9781408700037

> Other Books > General Books > World Affairs & Politics Books Author: Sheena Iyengar Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Her award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use this book as your companion and guide for the many challenges ahead. Special Online Price Only Unfortunately this item is either out of print or no longer available from our regular suppliers, we can no longer obtain stock of this item, and have sold out of stock in our stores. You may be interested in our similar titles below. ISBN 13: 9781408700037 ISBN 10: 1408700034 Binding: Paperback Pages: 352 Dimensions: 234 x 153mm Released: 01/04/2010

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