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    A Preface to Marketing Management

    By: J. Paul Peter & James H. Donnelly

    QTY
    -+
    $447.95
     
     
    ISBN
    9780077861063
    Date Released
    Binding
    Paperback
    Pages
    269
     

    Only available to order
    Estimated 10 - 14 business days until dispatch

    If ordered before the 14th of December, this product should arrive by Christmas unless it is going to regional Australia
    Description
    Offers an overview of the critical issues in marketing management. This book is suitable for instructors who assign cases, readings, simulations or offer modules on marketing management for MBA students.

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