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    By: Ian P. Buckingham

    QTY
    -+
    $115.99
     
     
    ISBN
    9780230220324
    Date Released
    Binding
    Hardcover
    Pages
    209
     

    Only available to order
    Estimated 10 - 14 business days until dispatch

    If ordered before the 14th of December, this product should arrive by Christmas unless it is going to regional Australia
    Description
    "A case-study based guide which showcases the individuals within organizations who nurture and sustain brands and bring them to life through their everyday performance. Critical enough to remain credible yet overwhelmingly positive, it is a charismatic illustration of how to achieve true brand engagement"--

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