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    By: Allen P. Adamson

    $39.99
     
     
    ISBN
    9780230606043
    Date Released
    Binding
    Hardcover
    Pages
    274
     

    Out of Print

    Description
    The best-selling author of BrandSimple offers a close-up look at the cutting-edge world of digital technology from the perspective of brand marketing, examining the impact of the dramatic global spread of digital technology on social networking and brand promotion sites, and provides helpful techniques, resources, and strategies for navigating the digital branding universe. 50,000 first printing.

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