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    By: I. Buckingham

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    -+
    $60.99
     
     
    ISBN
    9780230579507
    Date Released
    Binding
    eBook
     
     

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    Description
    This book debunks the notion that the Chief Executive is the primary figurehead and places line managers at the forefront. Using a mixture of unique but tried and tested bespoke management models and case studies, line managers are identified as the critical community in the war between brands.

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