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    Brilliant Marketing Plans

    By: Ian Linton

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    -+
    $33.37
     
     
    ISBN
    9780273756309
    Date Released
    Binding
    eBook
     
     

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    Description
    Information
    Provides a practical and project-based approach so you can put marketing plans into action quickly and effectively. Following a brief overview of the planning process, each chapter provides a self-contained guide to planning a specific marketing task, the range of plans included cover the most common challenges facing marketing teams in both consumer and business-to-business sectors.Includes templates and worked up marketing plans and is rigorous and thorough equipping you with plans that really work.
    ISBN:
    9780273756309
    Publication Date:
    09 / 11 / 2011

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