Business of Sport Management

By: John Beech & Simon Chadwick

QTY
-+
$274.99
 
 
ISBN
9780273682684
Date Released
Binding
Paperback
Pages
526
Dimensions
185 x 242 x 20mm

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Description
Information
This book looks at the distinctive context of sports organisations in both theoretical and practical terms. It examines sports management theories and practice within functional areas such as finance, human resource management and marketing. It also considers important contemporary issues such as risk management, the media, sponsorship, merchandising, and management information systems in sport.
ISBN:
9780273682684
Publication Date:
31 / 12 / 2004
Pages:
526
Dimensions:
185 x 242 x 20mm

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