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    Complete Idiot's Guide To Marketing

    By: Sarah White

    $26.95
     
     
    ISBN
    9780028614908
    Date Released
    Binding
    Paperback
    Pages
    352
     

    Out of Print

    Description
    One of a series offering straightforward advice, this book presents a step-by-step guide to the essentials of developing a successful marketing programme. The topics include creating an advertising campaign, setting prices, managing distribution channels, and developing product strategy.

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