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    Defending Your Brand

    By: Tim Calkins

    QTY
    -+
    $74.99
     
     
    ISBN
    9780230340343
    Date Released
    Binding
    Hardcover
    Pages
    294
     

    Only available to order
    Estimated 10 - 14 business days until dispatch

    If ordered before the 14th of December, this product should arrive by Christmas unless it is going to regional Australia
    Description
    Discusses the importance of developing and maintaining defensive strategies in a competitive business environment, offering guidance on creating a defense plan, acquiring information about competitors, and thwarting competitors' efforts.

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