International Management: Culture, Strategy, and Behavior

International Management: Culture, Strategy, and Behavior by Fred Luthans

By: Fred Luthans

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ISBN
9780077617981
Date Released
Binding
eBook
 
 

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International Management: Culture, Strategy, and Behavior reflects new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges - making it a market - leader.
The authors retain research and practices over the past decades, and incorporate new and emerging developments affecting international managers to increase students' effectiveness in managing across cultures.
ISBN:
9780077617981
Publication Date:
21 / 02 / 2014

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