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    Luxury Fashion Branding

    By: U. Okonkwo

    QTY
    -+
    $61.99
     
     
    ISBN
    9780230590885
    Date Released
    Binding
    eBook
     
     

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    Description
    This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the captivating business of turning functional products into objects of desire.

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