Marketing by Roger A. Kerin & Steven W. Hartley

By: Roger A. Kerin & Steven W. Hartley

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$433.99
 
 
ISBN
9780077729035
Date Released
Binding
Paperback
Pages
531
Dimensions
216 x 274 x 26mm

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Description
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Provides content in a conversational student-oriented style. This book is developed through the integration of the authors' combined classroom, college, and university experiences. It allows students to personalize marketing and identify possible career interests.
ISBN:
9780077729035
Publication Date:
16 / 01 / 2015
Pages:
531
Dimensions:
216 x 274 x 26mm

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