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    My Life in Advertising and Scientific Advertising

    By: Claude Hopkins

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    -+
    $18.99
    RRP: $21.99
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    ISBN
    9780071784801
    Date Released
    Binding
    eBook
     
     

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    Description
    Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.

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