• All Products
      • Paperback
      • Hardcover
      • eBook
      • Audiobook

    By: George Cairns, George Wright

    QTY
    -+
    $63.15
     
     
    ISBN
    9780230318465
    Date Released
    Binding
    eBook
     
     

    Instant Download

    Description
    Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the "intuitive logics" method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes.Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them - together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization's disposal.

    You might also like



    Accepted Payments
    QBD Proudly Supports

    Need help? Call us on (07) 3291 7444