Strategic Management: Concepts

By: Frank Rothaermel

QTY
-+
$195.99
 
 
ISBN
9780077645151
Date Released
Binding
eBook
 
 

Instant Download

Paperback
$440.95
Only available to order.
Description
Information
Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage.
ISBN:
9780077645151
Publication Date:
03 / 01 / 2014

You might also like