Strategies of Multinationals in Central and Eastern Europe

Strategies of Multinationals in Central and Eastern Europe by Yordanka Chobanova
$231.99
 
 
ISBN
9780230230552
Date Released
Binding
Hardcover
Pages
269
Dimensions
140 x 216 x 20mm

Out Of Print

Other Titles by Yordanka Chobanova

Description
Information
"The focus of the study is on the larger food processing companies, which invested in Central and Eastern Europe namely Nestl, Unilever and InBev--and analyzes the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI"--Provided by publisher.
ISBN:
9780230230552
Publication Date:
15 / 09 / 2009
Pages:
269
Dimensions:
140 x 216 x 20mm

You might also like