Strategy and Performance

Strategy and Performance by Unknown

By: Unknown

QTY
-+
$90.99
 
 
ISBN
9780230523135
Date Released
Binding
eBook
 
 

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Description
Information
Terms such as the 'new competitive landscape', 'hypercompetition' and 'inherent instability and change' have been used over the past decade to describe the changing global competitive environment. A plethora of strategic and operational measures have been used to enable firms to gain sustainable competitive advantage, with varying degrees of success. Yet we remain in largely uncharted territory with strategic preparation for the future becoming a critical activity. Strategy and Performance provides academics, practitioners and students with a highly focused approach to competing in the global marketplace.
ISBN:
9780230523135
Publication Date:
11 / 12 / 2003

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