The Chasm Companion by Paul Wiefels & Geoffrey A. Moore & Geoffrey A. Moore
$39.99
 
 
ISBN
9780066620558
Date Released
Binding
Paperback
Pages
352
Dimensions
197 x 242 x 32mm

Out Of Print

Other Titles by Paul Wiefels & Geoffrey A. Moore & Geoffrey A. Moore

Description
Information
Draws on the principles espoused in Crossing the Chasm and Inside the Tornado by Geoffrey A. Moore to explain how to apply those lessons on a business operational level, with advice on how to develop action plans, product development, sales strategy, marketing communication, and management tactics. Original.
ISBN:
9780066620558
Publication Date:
01 / 08 / 2002
Pages:
352
Dimensions:
197 x 242 x 32mm

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