The Craft Of Copywriting

The Craft Of Copywriting by Alastair Crompton
$42.95
 
 
ISBN
9780091680312
Date Released
Binding
Paperback
Pages
198
Dimensions
135 x 217mm

Out Of Print

Other Titles by Alastair Crompton

Description
Information
For anyone who wants to know how advertisements are made.

'The Craft Of Copywriting' has been revised and extended to provide even more practical advice on advertising; from planning a campaign to writing slogans and copy that sells, presenting your work to clients to coping with life in an advertising agency. Its special aim, however, is to turn would-be copywriters into very good copywriters.
ISBN:
9780091680312
Publication Date:
01 / 05 / 1987
Pages:
198
Dimensions:
135 x 217mm

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