The new massively popular TV series NEW GIRL follows Jess (Zooey Deschanel) after she moves into a loft with three male roommates - Schmidt, Nick, and Winston - and follows their exploits in dating, work, and relationships.
Schmidt (played by actor Max Greenfield) has broken out as the star of the show with his conversational misfires and self-important (but well-intentioned) one-liners on subjects ranging from sex and dating to grooming and style. A running joke on the show is the roommates make Schmidt put money into a "douchebag jar" -- It's like a swear jar, but instead of putting in money when you curse, you put in money when you say something douchey.
The Douche Journal written in the voice of the character, will feature a written log of each douchey infraction, complete with Schmidt's excuses, explanations and commentary in a "What I learned" or "Notes" section beneath the description of the infraction. This will provide ample opportunity to expand on running jokes, provide more background into the character (what IS his first name?), and give fans added details about their favourite moments from Season 1 as well as all new funny anecdotes.