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    The Elements of Persuasion

    By: Robert Dickman & Richard Maxwell

    $31.99
     
     
    ISBN
    9780061179037
    Date Released
    Binding
    Hardcover
    Pages
    242
     

    Out of Print

    Description
    A consultant and media professional team explores the underlying principles of storytelling to demonstrate its importance in making a successful sales pitch, counseling executives and other businesspeople on key techniques in design, marketing, and more.

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