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    The Global Brain: Your Roadmap For Innovating Faster And Smarter In A Networked World

    By: Mohanbir Sawhney & Satish Nambisan

    $39.95
     
     
    ISBN
    9780132339513
    Date Released
    Binding
    Hardcover
    Pages
    304
     

    Out of Print

    Description
    A detailed and practical roadmap to figuring out how to apply the power of network-centric innovation to your business.

    Companies can innovate faster, cheaper, and better by taking advantage of internal and external networks of individuals, communities, and partners.
    Introduces several unique innovation roles for firms to play in network-centric innovation.
    Includes examples from a diverse set of companies: IBM, Procter and Gamble, DuPont, 3M, Dial, Staples, Unilever, Sun, Merck, and others.

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