Using Information to Develop a Culture of Customer Centricity

Using Information to Develop a Culture of Customer Centricity by Abie Reifer

By: Abie Reifer

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$34.99
 
 
ISBN
9780124115132
Date Released
Binding
eBook
 
 

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$69.99
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Description
Information
Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.
ISBN:
9780124115132
Publication Date:
22 / 11 / 2013

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