Wine Wars by O. Torres

By: O. Torres

QTY
-+
$135.99
 
 
ISBN
9780230624917
Date Released
Binding
eBook
 
 

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Description
Information
This work describes California-based wine producer Robert Mondavi's failure to set up business in a small, world-renowned wine-producing village in southern France. The 'Mondavi affair' illustrates the importance of culture, history, geography and economic and political systems in conditioning our spirit of enterprise and the way we do business.
ISBN:
9780230624917
Publication Date:
03 / 07 / 2006

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