Dictionary of Media and Communication Studies

Dictionary of Media and Communication Studies by James Watson & Anne Hill


ISBN
9781849665285
Published
Released
02 / 04 / 2012
Binding
Paperback
Pages
368
Dimensions
156 x 234mm

The Watson and Hill dictionary in its 8th edition presents a fresh and comprehensive overview serving all aspect of the study of media and communication. It provides a detailed compendium of the different facets of personal, group, mass media and Internet communication and continues to be a vital source of information for all those interested in how communication affects our lives.

The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. New entries in this edition explore the profound shifts that have taken place in the world of communication in recent years. The impact of the new online leviathans such as Amazon, Facebook, Google, Twitter and YouTube is measured against the traditional dominance, globally, of the mass media. Other themes include the interesting changes affecting public service broadcasting, the role of advertising and PR, the nature and extent of regulation, the impact of globalisation and the consumerisation of knowledge and culture. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news.
EOFY 2024 Book Frenzy (Online Only)
31.99
RRP: $39.99
20% off RRP


This product is unable to be ordered online. Please check in-store availability.
Instore Price: $39.99
Dictionary of Media and Communication Studies is Out of Print

You might also like


RRP refers to the Recommended Retail Price as set out by the original publisher at time of release.
The RRP set by overseas publishers may vary to those set by local publishers due to exchange rates and shipping costs.
Due to our competitive pricing, we may have not sold all products at their original RRP.