Floral design is more than simple arrangements of flowers; it is the art integrating design and aesthetics. Arrangements are put together for a variety of reasons and events - weddings, funerals, banquets, ceremonies, home decoration - the list is almost endless. In order to give those with a love of floral design a clearer understanding of the art and explore the possibilities, Floral Design not only collects masterpieces from international top florists, but presents interviews with them, gathering in-depth interpretations of their experiences, ideas and attitudes to the industry.
