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Go To Market Strategy

Go To Market Strategy by Lawrence Friedman


Authors
Lawrence Friedman
ISBN
9780750674607
Published
Binding
Hardcover
Pages
310
Dimensions
156 x 234mm

New thinking from the author of 'The Channel Advantage'Offers ready made go-to-market strategic planning for any organizationPractical advice and a revolutionary strategic approach to creating and retaining customers using new technologies and new channel mixes for faster, more efficient routes to market.
106.99


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