Guts: 8 Laws Of Business

8 Laws of Business from One of the Most Innovative Business Leaders of Our Time.
Second Edition.

This is a revised and updated edition of a popular book on the business philosophy that revolutionized Chrysler. Guts was highly praised for Lutz's Laws - seven gems of irreverent business wisdom that could be applied to almost any business.

Through Lutz's Laws, the author kicks the sacred cow of strict linear, quantitative analysis in favor of a more balanced approach that embraces creative thinking. Since the first edition, Lutz has learned a great deal, as GM's Vice Chairman of Product Development and Chairman of GM North America, and this update will add an eighth rule to put the other seven into perspective - for new readers and old fans alike.

This insightful book will entertain, challenge, and show leaders the way.