In twenty-five years of trading, Microsoft has grown from a two-man startup into a corporation valued at $430 billion. The creation of its unique business culture and its success in establishing an almost global standard from a babel of competing languages and systems are two of the defining business stories of our age. Indeed it is hard to think of a single company that bears comparison with Mircosoft as an influence on the global culture. The key participants in this extraordinary story now discuss their first quarter century, the ideas that guided them, the challenges faced and overcome and their vision for a future that demands an ever faster pace of change from those who wish to shape it.
- Publication Date:
- 09 / 10 / 2000