LOGOLICIOUS is a delectable, morsel-sized guide to logo design and an indispensable tool for anyone interested in graphic design, branding, merchandising, or marketing. This title shows what's fresh and successful in the world of logo design, providing endless inspiration for designers to create their own graphically effective logos. Selected by thirteen of the top designers in the field, the logos that appear in this volume represent the best of the best in an increasingly competitive market.
Designed as creative fodder for both clients and designers, this unique collection showcases the difficult art of logo design in a user-friendly, easy to navigate handbook. Logolicious will undoubtedly inspire productive brainstorming sessions and serve as a catalogue for what's hip and effective in today's contemporary design world.
The book will be divided into three chapters:
1. Icons and Symbols
2. Word Marks
3. Combination Marks