Remarkable Retail by Steve Dennis


ISBN
9781928055716
Published
Binding
Hardcover
Pages
192
Dimensions
152 x 229mm

Physical retail isn't dead--but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to deliver a powerful customer experience.



Despite the clickbait headlines that warn of a "retail apocalypse," many brick and mortar retail brands are enjoying strong growth and profits. Others, however, are destined to become obsolete because they offer merely convenience, decent prices, or an okay shopping experience. In Remarkable Retail, industry thought leader Steve Dennis argues that retailers can no longer count on scarcity to drive sales, or settle for providing indifferent in-store experiences, because customers live online and have a wealth of choice and information at their fingertips.



In the book, Dennis unpacks the trends that are squeezing traditional stores and presents eight essential strategies for visionary retail leaders who are prepared to reimagine the customer experience in the age of digital disruption. A remarkable retailer is digitally enabled, human centered, harmonized, mobile, personal, connected, memorable, and radical.



In most retail categories, digital channels are now central to the consumer's journey, but that doesn't mean people aren't also shopping in stores. Packed with illuminating case studies from some of modern retail's biggest success stories, Remarkable Retail shows retailers and those in adjunct industries such as manufacturing, marketing, and tech, what it takes to create big buzz around the in-store experience.



In an age where consumers have short attention spans and myriad options, Remarkable Retail is your crucial roadmap to creating a powerful retail experience that keeps your customers coming back for more.
44.99

This product is unable to be ordered online. Please check in-store availability.


Enter your Postcode or Suburb to view availability and delivery times.

You might also like

Sell It Like Serhant
22.99
22.99
_% Off
Raving Fans
19.99
19.99
_% Off
The 1Page Marketing Plan
36.99
36.99
_% Off
Emotion by Design
24.99
24.99
_% Off
Fanatical Prospecting
47.95
47.95
_% Off
Way of the Wolf
32.99
32.99
_% Off
Exactly What To Say
49.99
49.99
_% Off
The Ultimate Marketing Engine
32.99
32.99
_% Off

RRP refers to the Recommended Retail Price as set out by the original publisher at time of release.
The RRP set by overseas publishers may vary to those set by local publishers due to exchange rates and shipping costs.
Due to our competitive pricing, we may have not sold all products at their original RRP.