As markets develop at an unprecedented speed organisations find themselves rushing to keep up. Change is complex, frightening and expensive. Just thinking about it costs time and money, but the Smart Change Master knows that not thinking about it will cost even more. This book gives you everything you need to understand and make the most of change. It shows you how to create a vision, communicate change, build trust and commitment to change, measure the benefits of change, and sustain change through learning. You are given a sharp introduction to the basics as well as experiences and tips from the frontiers of change.
