Smartcuts: The Breakthrough Power Of Lateral Thinking

Entrepreneur and journalist Shane Snow delves into the lives people who do incredible things better and faster than everyone else, showing how each of us can use "smartcuts," not merely shortcuts, to climb the ladder of success. From art to science to business, innovators in every era have used what psychologists call "lateral thinking" to find better routes to stunning accomplishments. Smartcuts shows how they bucked the norm-and how the rest of us can, too. Award-winning entrepreneur and journalist Shane Snow shatters common wisdom about success, revealing how conventions like "paying dues" prevent progress, why kids shouldn't learn multiplication tables, and how, paradoxically, it's easier to build a huge business than a small one. Smartcuts tells the stories of people who dared to work differently and lays out practical takeaways for the rest of us. It's about applying entrepreneurial and technological concepts to success in life and work, and how, by emulation, we too can leapfrog competitors, grow businesses, and fix society's problems faster than we think.