Surfing On The Edge Of Chaos

Surfing On The Edge Of Chaos by Richard Pascale & Mark Millemann & Linda Gioja


ISBN
9781587990649
Published
Binding
Hardcover
Pages
336
Dimensions
156 x 234mm

The New Art and Science of Management

From bestselling author and management guru, Richard Pascale, comes a brilliant powerful and practical look at why business is like nature - and what lessons companies can learn.

In business, as in nature, there is no permanent winner - only companies and species coping with crises and challenges as best they can. Through the use of parallels between business and nature, this book provides a revolutionary new way to think about and respond to the personal and strategic challenges facing everyone in the business world.

What happens in nature also happens in business - this is the central and fascinating argument to this book. Written by one of the world's leading business thinkers and writers, 'Surfing On The Edge Of Chaos' shows that seeing companies as living systems is not a mere metaphor. Continuing to think about a company as a static machine - or yourself as a cog in that machine - means assigning the same fate as a species in nature faces when it fails to adapt to its evolving environment. For like nature, business today is a nonstop battle between the preserving forces of tradition and those of transforming change.
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