The Chocolate Wars

By: Joel Glenn Brenner

$49.95
 
 
ISBN
9780002553513
Date Released
Binding
Hardcover
Pages
366
Dimensions
158 x 241mm

Out of Print

Description
Information
Inside The Secret World Of Mars And Hershey

Forrest Mars and Milton Hershey built empires out of chocolate, largely through the force of their imagination and determination. Based on eight years of investigation, this is the first book to penetrate their secretive companies.

Never before has so much been revealed about the chocolate industry. Brenner's investigation of this cloistered world is both authoritative and eye-opening. What began as a fraternity of small family-owned businesses has grown into a multi-billion dollar industry increasingly dominated by corporate leviathans fighting for shelf space and swallowing their smaller competitors.
ISBN:
9780002553513
Publication Date:
14 / 04 / 1999
Pages:
366
Dimensions:
158 x 241mm

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