The Curriculum: Everything You Need to Know to Be a Master of Business Arts

The Curriculum: Everything You Need to Know to Be a Master of Business Arts by Stanley Bing & Gil Schwartz


ISBN
9780061998539
Published
Binding
Hardcover
Pages
384
Dimensions
178 x 229 x 30mm

For the first time, Stanley Bing, the preeminent business anthropologist of the age, offers the most comprehensive, useful and inexpensive Master of Business Administration curriculum in the history of the discipline.

This core curriculum and extensive elective courses--a syllabus of higher education--is based on actual workplace experience. The course is comprehensive but will certainly not take anywhere near the two years and $100,000 involved in those offered by tedious, ivy-covered institutions stocked with professors who would be eaten for lunch by most serious business executives.

The book will also include a number of actual interviews with real-life business people of all stripes and vocations, each of whomwill impart pungent, digestible information, insight and wisdom to the eager student. Finally, and perhaps most important, a lively, active web destination will be developed so that students can file their examinations with the faculty, respond to essay questions and otherwise join a community of seekers who might just include somebody who can do them some good. THE CURRICULUM, in truth, is the only MBA you'll ever need.
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