Dimensions
167 x 235 x 23mm
Open Your Mind to Greater Creative Thinking
In today's business environment, gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising, Monahan, offers a fresh look at the subject, providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others.
His 180-degree Thinking, 100MPH Method and other techniques he employs are easy-to-use strategies for unleashing new ideas and facilitating creative product development, advertising and marketing plans.
