The Five Most Important Questions You Will Ever Ask About Your Organization

With five simple questions, Peter F. Drucker and 5 well-known contributors challenge leaders to take a close look at the very heart of their organizations and what drives them. The five questions presented in this unique book will fundamentally change the way people in organizations work, helping them guide their organization to exceptional levels of performance. Peter Drucker’s five questions are:

What is our Mission? with contributions from Jim Collins
Who is our Customer? with contributions from Phil Kotler
What does our Customer Value? with contributions from Jim Kouzes
What are our Results? with contributions from Judith Rodin
What is our Plan? with contributions from V. Kasturi Rangan

These essential questions, grounded in Peter Drucker's theories of management, will take readers on a exploration of organizational and personal self-discovery, giving them a means to assess how to be--how to develop quality, character, mind-set, values and courage. The questions lead to action. By asking these questions, readers can focus on why they are doing what they are doing in their work, and how to do it better. Designed for today’s busy professionals, this brief, clear and accessible book will challenge readers to ask these provocative questions and it will stimulate spirited discussions and action within any organization, inspiring positive change and new levels of excellence, helping all to envision the future of theirs' or any organization.