The New Science Of Selling And Persuasion

The New Science Of Selling And Persuasion by William Brooks


ISBN
9780471469247
Published
Binding
Hardcover
Pages
256
Dimensions
162 x 236 x 19mm

How Smart Companies and Great Salespeople Sell.

This book is based on the author's significant and broad-based experience in personally working with over 2,000 different sales organisations from more than 450 different industries over a 26 year period.

Combining how-to-do-it strategies with organisational guidelines, personal sales tips and career guidance, the book incorporates proprietary research, case studies, anecdotal stories and real-world examples for the illustration of points along with the practical information that all sales readers seek.

Based on over a quarter of a century of on-the-ground, daily experience in learning what makes smart sales organisations and great salespeople successful, this book will be an important addition to the field of sales training.
57.95


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