Writing Your MBA Dissertation

Practical step-by-step approach. Covers both qualitative and quantitative dissertations.

Customised for MBA students to reflect:
- length of MBA dissertations
- typical MBA course structures
- previous experience of students
- MBA assessment criteria

When faced with the task of writing a dissertation the first word that comes to mind for many students is simply "Help!"
The dissertation is an important phase of the MBA program. It allows students to individualise the program by researching an area of special interest in depth and provides an opportunity to demonstrate professional and academic skills constructively. But it can also be daunting: it requires a lengthy piece of writing and forms a major component for assessment.

This is an accessible and constructive handbook covering each stage of the dissertation process from research design through to presentation. Illustrated with plentiful examples, the distinctive strengths of this title include emphases on (i) evaluation of material and (ii) how to make the best use of one's tutor.