'We have no future because our present is too volatile . . .We have only risk management. The spinning of the given moment's scenarios. Pattern recognition . . .'
Cayce Pollard owes her living to her pathological sensitivity to logos. In London to consult for the world's coolest ad agency, she finds herself catapulted, via her addiction to a mysterious body of film footage uploaded to the web in cryptic fragments, into a global quest for its shadowy author.
Jetting between London, New York, Tokyo and Moscow, Cayce becomes involved with an eccentric hacker, a vengeful ad executive, a Tokyo otaku-coven and a defrocked NASA mathematician.
One of the most influential writers of the past twenty years, William Gibson turns his attention to contemporary London and New York, to international paranoia, and the ubiquity of modern branding - with dazzling results.