Strategy Bites Back: It Is A Lot More, And Less, Than You Think

SWOTed by strategy models? Crunched by analysis? Strategy doesn't have to be this way. Strategy is really all about being different. Thinking about it shouldn't make you reach for the snooze button. 'Strategy Bites Back' brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making.