An excellent resource for designers, artists, or anyone who loves a good snack, Yum Yum! 'Yum Yum: Creative Food and Drink Branding Design' features brand strategies designed to catch the eye of hungry consumers and entice them into trying a new delicacy. Whether you're in the mood for Spanish pastries wrapped in rainbow packaging, elegantly simplistic jars of exotic spices, or pun-covered picnic supplies, 'Yum Yum! 'will have your stomach rumbling for more. Colour photographs
