Miss Jessie's: Creating a Successful Business From Scratch--Naturally

A memoir rich in inspirational life lessons and unique start-up advice, from the dynamic Miss Jessie's, a company that has forever altered the hair industry. A memoir and business guide rich with inspirational life lessons and unique entrepreneurial advice, from the dynamic Miss Jessie's-a company that has revolutionized the hair care industry. When Miko and Titi Branch were children, their grandmother, Miss Jessie, taught them independence and showed them the value of being “do it yourself̶ ; women, all while whipping up homemade hair concoctions at her kitchen table. Today, these sisters have turned those lessons into a successful multi-million dollar business. A family memoir with a wealth of practical business advice and handy hair tips, told in the Branch sisters' fun and relatable voice, Miss Jessie's chronicles their remarkable story-from their childhood learning independence as latchkey kids in Jamaica, Queens, to building their remarkable company from their home salon in Bedford-Stuyvesant, Brooklyn. They share their hard-won insights working for their autocratic, iron-fisted father, and how the self-sufficiency they learned in childhood helped them blossom as women with bills and a dream. They speak honestly of their mistakes and successes, and of their roles as industry leaders, negotiating multi-million dollar deals while at the same time restoring the self esteem of natural and curly haired women. Charming and enlightening, chock full of entertaining stories and invaluable instruction that can be applied to any business, and illustrated with 6 pages of black-and-white photos, Miss Jessie's is a testament to the bond of sisters and proof that the American Dream is possible.