NO IS THE BASIC TOOL OF THE LOGIC SYSTEM.
YES IS THE BASIC TOOL OF THE BELIEF SYSTEM.
PO IS THE BASIC TOOL OF THE CREATIVE SYSTEM.
Po: Beyond Yes and No is the primer of a revolutionary new way of thinking. Edward de Bono maintains that most of us are trapped within the rigid confines of traditional ways of thinking, limited by concepts which have developed simply for the purpose of arriving at the 'right' answer. While humanity has advanced technologically, in the realm of ideas and thought processes we are, he says, still using the restricted and restricting concepts that have always been used. He offers Po as a device for changing our ways of thinking - a method for approaching problems in a new and more creative way. It is the product of a research scientist who notably - and very entertainingly - thinks for himself.
- Publication Date:
- 21 / 02 / 1992
- 129 x 198mm